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January 22, 2022

M&M’s Get ‘Progressive’ Modern Makeover

Mars, Inc. announced that its famed M&M’s characters received an “inclusive” modern makeover for a “more dynamic, progressive world.”

The candy manufacturers announced a “global commitment to creating a world where everyone feels they belong and society is inclusive.”

Mars will also include imagery of M&Ms of all shapes and sizes, moving away from only one body size, and it will remove the prefixes from the characters’ names in order to focus on “their personalities, rather than their gender.” 

The M&M’s characters will receive modern makeovers as part of a new mission to increase the “sense of belonging for 10 million people around the world by 2025.”

Mars said the M&M’s will have “an updated tone of voice that is more inclusive, welcoming, and unifying, while remaining rooted in our signature jester, wit and humor.”

The green M&M is swapping her signature white heeled go-go boots for a pair of sneakers. A description on the brand’s website says she enjoys “being a hypewoman for my friends.”

“I think we all win when we see more women in leading roles, so I’m happy to take on the part of supportive friend when they succeed,” the green M&M said on the promotional site.

Cathryn Sleight, Mars Wrigley’s Chief Growth Officer said in a statement: “As one of the world’s most iconic candy brands, who better to commit to a world with more moments of fun by increasing a sense of belonging around the globe than M&M’s?”


Source:

M&Ms characters to become more inclusive

12 comments on M&M’s Get ‘Progressive’ Modern Makeover

  1. CharlieSeattle says:

    Disgusting corporate pandering to a sick leftist ideology. I’ll never by their crap again.

    1. Billie L Patterson says:

      Me also, will never buy it again! This whole world has gone stark raving mad! Keep politics out of food and drink, or your bank account will dry up!

    2. Doug says:

      Amen…done with the Corp crap.

  2. Silver Fox says:

    I really don’t care what Tommy Smokes or thinks or his pandering to left socialist idiology. I don’t really care about m&m characters or their attitude. I eat what I like. ????

  3. Tony Young says:

    OK another company on my shit list.

  4. PattyAnn says:

    This is really stupid!! All this Hype over a piece of candy??????? I can’t believe people are getting screwed up in the head over a piece of candy… Get real idiots!

  5. Chris says:

    I’m done with these losers.

  6. SymKat says:

    I will never buy this candy again. M&Ms used to be CANDY, now it is only POLITICAL PANDERING.

  7. ben talos says:

    Consider me another lost customer.

  8. Diane says:

    What Mental Morons.

  9. Angela Jackson says:

    Clearly another sexist woman. Hurts women around the world, for advancement.

  10. Debbie says:

    This is what is wrong….the problem with this country is not the food….whomever suggested this idea…and the people who voted for it are idiots…not one person complained about M&M’s….the sizes (except you decreased the amount in the bags & kept the same price) or the colors of the candy…get real…you are not changing the problem…you are adding to it…remember the guy who tried to revamp JC Penney… it’s one of the few remaining anchor stores in our few Malls…IDIOTS

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