January 1, Costco’s Kirkland Brand Delivers Quality and Value Shoppers Can Trust

Costco’s renowned signature brand, Kirkland, has become a household name steeped in quality and value, attracting a massive loyal fanbase since it was launched in 1995. Recognizing the need for high-quality products at a low cost, Costco’s Kirkland brand has become a cornerstone for millions of members who trust this private label for their shopping needs. Ranging from apparel to furniture, food, and pet supplies, Kirkland offers a unique and diverse array of products, proving that quality and affordability can go hand-in-hand. According to Fortune, Kirkland products “generated $56 billion in revenue for Costco last fiscal year, or 23% of its business,” a staggering testament to its success. To put that in perspective, “if Kirkland were a standalone company, this level of sales would make it larger than Nike, Coca-Cola, and United Airlines.”

Kirkland’s solid reputation has rightfully earned it a No. 11 spot on the 2024 Fortune 500. Although Kirkland already boasts competitive prices, there are always ways to save even more. Experts have shared tips on how savvy shoppers can maximize their savings on Kirkland products.

Costco offers a treasure trove of deals on baby, pet, and household essentials. Bree Shellito, a financial expert, emphasizes the unbeatable value on food staples like spices, rice, beans, and bread. Even their pre-made meals can be a smart and affordable choice. By monitoring Costco’s weekly circulars and stocking up during sales, shoppers can save substantially throughout the year.

Before hitting the aisles, it’s wise to check Costco’s website for weekly deals and coupons. CEO of Flipcost, Sarib Rehman, notes that Costco frequently offers additional discounts on select Kirkland products. Discounts on items like coffee, nuts, and snacks are common, offering an extra $3 to $5 off.

Another effective way to save on Kirkland products is by utilizing the Costco mobile app, which often features exclusive discounts. Rehman highlights that the app offers coupons for items like $3 off olive oil, $2 off bacon, and $5 off salsa, all of the beloved Kirkland brand. Simply download the app, add the offers to your card, and watch the savings accumulate at checkout.

Costco’s Kirkland brand continues to excel by offering exceptional products at unbeatable prices. For the prudent shopper, knowing where and how to catch these deals can lead to significant savings all year round.

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